World Cup of Hockey
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Location
New York
Sponsorship overview
The World Cup of Hockey is an international ice hockey tournament. Inaugurated in 1996, it is the successor to the Canada Cup, which was held every 3 to 5 years from 1976 to 1991 and was the first international hockey championship to allow nations to field their top players. The World Cup has occurred thrice before on an irregular basis, with the United States winning in 1996 and Canada winning in 2004 and 2016.

The World Cup of Hockey is organized by the National Hockey League (NHL) and the National Hockey League Players' Association (NHLPA), unlike the annual Ice Hockey World Championships and quadrennial Olympic tournament, both run by the International Ice Hockey Federation (IIHF). World Cup games are played under NHL rules and not those of the IIHF, and the tournament occurs prior to the NHL pre-season, allowing all the NHL's players to be available, unlike the World Championships, which overlaps with the NHL's Stanley Cup playoffs.
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New York, New York, US
Industries
Entertainment
Sports and Recreation

May 28, 2021

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May 28, 2021 and Ongoing
Social Media Influencer Sponsorship
Type: Social and Digital
Sponsorship is the original influencer market. Sign up and send a proposal for a social media influencer sponsorship. Set your marketing deliverables, have this organization execute them, and achieve your ROI....
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