2020-06-29
Wawanesa Mutual Insurance maintains support for Broker Identity Program
The Insurance Brokers Association of Canada (IBAC) has revealed that Wawanesa Mutual Insurance Company has maintained support of the Broker Identity Program (BIP) at the Full Partner level.The BIP is a national advertising campaign that raises awareness of the value that insurance brokers offer to clients. Wawanesa’s support for the BIP also extends to the IBAC’s other initiatives, including the broker association’s technology leadership, professional development of the broker workforce, and the association’s advocacy to maintain the separation of banking and insurance.“Wawanesa is all in on brokers,” said Wawanesa president of Canadian P&C operations Carol Jardine. “When Canadians have a complex financial decision to make, they want to be able to turn to someone in their community who will represent their best interests.”Jardine added that independent insurance brokers are in the best position to provide helpful advice to consumers, and that Wawanesa’s full partnership with the IBAC is important because Wawanesa wants to get the message out to everyone that “their best insurance is an insurance broker.”“IBAC is very pleased that Wawanesa has renewed their sponsorship, and we greatly value their ongoing support and partnership,” commented IBAC CEO Peter Braid. “This investment, and their distribution of insurance products exclusively through the broker channel, signal their strong belief in the importance of the broker, and their commitment to the consumers we jointly serve.”Click here to view Wawanesa's profile....
2020-06-26
A LOCAL SUMMER CAMP WITH A DIFFERENCE
Summer camps create some of the best memories of childhood and it should be no different for kids this year – even with the Covid virus closing many outdoor camps across Ontario.To nurture the joys of summer, the Nuclear Innovation Institute (NII) has created the Best Ever Summer Camp, an online gathering place for children between the ages of 7 and 12 in the Bruce, Grey and Huron counties, starting in July.Designed in partnership with the highly creative minds at Nuclear Promise X (NPX), the seven-week program will provide free activities for young campers to do at home, melding the joys of crafts, arts, dance and music with a fun approach to picking up science, engineering, technology and math knowledge.The Best Ever Summer Camp will meet online for an hour in the morning and again in smaller groups in the afternoon, with optional outdoor evening activities ranging from nature walks to guided stargazing. Parental engagement in the program is required.  The camp is part of the NII Explore program, run in conjunction with Bruce Power and with additional sponsorship provided through a collaborative funding program between the Nuclear Waste Management Organization (NWMO) and the Municipality of South Bruce.“Bruce Power is thrilled to be sponsoring this virtual summer camp,” said James Scongack, EVP, Corporate Affairs and Operational Services, Bruce Power. “With the recent announcement that the Bruce Power Visitors’ Centre would be closed until March 2021, this is a great opportunity for Bruce Power to continue to support community education and student development opportunities.”“We’re delighted to support this exciting initiative,” said Laurie Swami, President and CEO of the Nuclear Waste Management Organization. “The NWMO is passionate about promoting STEM and we’re happy to partner with the Nuclear Innovation Institute to bring this fantastic opportunity to local youth.”NII and NPX have been delivering the highly successful NII Coding Academy online since the beginning of the pandemic, with over 1,200 students between grades 2 and 7 learning the basics – and more – of how-to-code. The Coding Academy will take a break over the summer. “Education is a cornerstone of NII’s mandate, and with normal summer activities cancelled or in limbo this year, we’ve designed a summer camp that blends virtual learning with individual outdoor exploration,” said Bruce Wallace, President of NII.Building on the success of NII’s Coding Academy, we are working with NPX to develop fun, interactive programming for our young campers.”“The Best Ever Summer Camp follows the model of Coding Academy, providing students with a chance to stay socially, physically and intellectually engaged during these unusual times,” said Bharath Nangia, President of NPX. “We look forward to continuing to offer quality educational programming to the region.”To learn more about the summer camp and to register visit www.nii.ca/niiexploreClick here to view Bruce Power's profile....
2020-06-26
Vancouver Titans Extend and Expand Partnership With Circle K
Overwatch League team Vancouver Titans announced that it has extended a sponsorship agreement that will see convenience retailer Circle K continue on as a jersey partner while focusing on fan-first activations. Circle K has been with Vancouver as a sponsor since the organization entered the league as an expansion team in 2019.As part of the agreement, Vancouver and Circle K will feature some new, yet-to-be-unannounced fan engagement activations, but will be bringing back the limited-edition Titans Froster collector cups that will feature members of the new Titans roster. There will be six cups in all which can be found in Circle K stores across Western Canada.In addition, Jack Link’s beef jerky has also partnered with the Titans and will be a part of several fan-focused programs in conjunction with Circle K. These programs are designed to create content that will help fans connect with the team’s new players, according to the announcement. Other fan engagement activations include a digital fan scavenger hunt later in the season.According to the release, with the Titans recent change to a roster featuring Canadian talent, these partnerships are designed to build stronger ties with the local fanbase. Click here to view Circle K's profile.Click here to view Jack Links profile....
2020-06-26
FIRST Canada proud sponsor of Young Insurance Professionals of British Columbia
FIRST Insurance Funding of Canada (FIRST Canada), the industry leader in insurance payments, is pleased to announce a partnership in support of Young Insurance Professionals of British Columbia (YiP BC).  YiP BC is a network of like-minded professionals that serves as a resource within the modern insurance landscape. Their mission is to act as an accessible organization that fosters collaboration through professional development programs, networking, and celebrating achievements of fellow insurance professionals.“As part of our ongoing commitment to our industry and dedication to its professionals, we’re proud to partner with YiP BC,” stated Tas Kurji, vice president of industry and partner relations at FIRST Canada. “We look forward to supporting the young industry professionals of BC through this sponsorship.”“We are pleased to have the support of industry leaders like FIRST Canada,” said Margo Lyons, founder and chairperson of YiP BC. “Their partnership will enable us to expand our reach in the industry and continue to provide resources to develop young insurances professionals in our region.”Click here to view FIRST Canada's profile....
2020-06-25
HempFusion® Participates and Sponsors Industry Leading Study on CBD and Human Health
DENVER, Colo., June 25, 2020 /CNW/ - HempFusion® ("the Company"), a leading dietary supplements company focused on products that contain Hemp/CBD in the United States with distribution of its family of brands to approximately 4,000 retailers across 47 states, is pleased to announce the sponsorship and participation in ValidCare's scientific study that addresses the Food and Drug Administration's ("FDA") previous questions about CBD products. ValidCare will be conducting a human trial and study to determine if daily use of full-spectrum hemp-derived CBD or CBD isolate has any impact on the human liver. HempFusion is one of ten select CBD companies sponsoring and participating in ValidCare's ground breaking study. "We are excited that HempFusion is one of the select companies participating in this study as they have demonstrated leadership in regulatory compliance and concern for consumer safety," stated Patrick McCarthy, CEO of ValidCare. "What makes this study unique is we are capturing real world evidence from real consumers, specifically on how they use CBD products and how their bodies react to those products, particularly with respect to liver safety. We believe this real world evidence is important to the FDA and could be used to guide policy moving forward," continued McCarthy. ValidCare expects the study to begin in the third quarter of 2020 and targets completion by the end of the year. The third-party scientific data generated from the companies participating in this study is intended to address some of the FDA's specific requests about CBD products. "We are incredibly proud to participate in ValidCare's study and help advance scientific research surrounding CBD", stated Jason Mitchell, N.D., Co-CEO of HempFusion. "As a Company, we are built on a foundation of regulatory compliance as well as consumer safety and participation in this study helps establish HempFusion as a leader in the global CBD industry", continued Mitchell.  ABOUT HEMPFUSION HempFusion is a premium wellness company featuring dietary supplements including hemp-based cannabidiol ("CBD") with distribution of its family of brands to approximately 4,000 retailers across 47 US states. The Company strives to maintain the highest level of compliance in the industry. HempFusion's wide variety of 25+ CBD products with a full spectrum of cannabinoids and other constituents are sourced from quality phytocompounds manufactured under cGMP standards designed to attain efficacy and safety. HempFusion's primary focus is formulating and marketing premium consumer-specific product lines with various delivery methods, across multiple distribution platforms. The Company's CBD products are based on a proprietary Whole Food Panoramic Full-Spectrum Hemp Complex™ and are available through independently owned and national chain health food stores, or by visiting www.hempfusion.com. ABOUT VALIDCARE Validcare provides clinical research outsourcing (CRO) and consumer intelligence solutions for the consumer packaged goods (CPG) and life sciences industries. Validcare's proprietary platform supports virtual research powered by real world evidence (RWE). This includes self reported consumer data to deliver insights that help improve research, regulations, product development and consumer health. For more information, visit http://www.validcare.com or call 844-825-4322. View original content to download multimedia:http://www.prnewswire.com/news-releases/hempfusion-participates-and-sponsors-industry-leading-study-on-cbd-and-human-health-301083599.html SOURCE Hemp Fusion Click to view Hempfusion's profile. ...
2020-06-25
RBC Wins At Home And Abroad
  Helps more Canadians to Get Job Ready, wins international awards for business performance   TORONTO, June 25, 2020 /CNW/ - This was an especially good month for young Canadians and two home-grown organizations that support them. This month, the number of young and new Canadians who have participated in IDRF's Get Job Ready and Licenced to Learn (L2L) programs since their inception surpassed 35,000 people. And RBC, which is a major sponsor of Get Job Ready through its Future Launch program, earned four international awards, including Best North American Bank and Retail Banker of the Year. "On behalf of IDRF, I want to congratulate everyone at RBC for winning these prestigious awards," said Zeib Jeeva, O.Ont, and Chair of IDRF (International Development and Relief Foundation). "And I want to thank RBC's leadership, in particular Neil McLaughlin, for their support in helping so many young Canadians to Get Job Ready in partnership with IDRF." Get Job Ready is a free community program from IDRF that is dedicated to helping young and new Canadians overcome the barriers they face in getting academic support and gaining access to the labour market. Since 2017, the four-day program has taught Canadians between the ages of 18-29 how to navigate the job market and acquire essential employment skills. Get Job Ready was originally delivered in the classroom, but more recently became available online. RBC Future Launch is a 10-year, $500-million initiative to help young people gain access and opportunity to the skills, job experience and career networks needed for the future world of work. L2L empowers students to help one another socially and academically through free, personalized peer tutoring. L2L aims to increase students' academic performance while nurturing the development of leadership skills, empathy and mentorship. Tutors develop leadership skills and self-confidence and, in turn, their Peers receive academic support and mentorship from a positive youth role model. L2L serves all students with a focus on underserved groups and vulnerable communities in Neighbourhood Improvement Areas. Yesterday at the 35th annual Retail Banking International Conference and Awards in London, RBC was announced the winner of four prestigious awards for 2019. The awards are: North American Retail Bank of the Year; Latin America/Caribbean Bank of the Year; Best Loyalty Rewards Strategy of the Year; and Retail Banker of the Year for Neil McLaughlin, the bank's Group Head of Personal & Commercial Banking. "IDRF is fortunate to have a supportive and high-performing organization like RBC as a major sponsor," said Mr. Jeeva. "Together, we will continue to help young Canadian newcomers to improve their academic performance and to Get Job Ready." About IDRF: IDRF is a Canadian registered charitable organization dedicated to empowering disadvantaged people in Canada and around the world. Founded in 1984, IDRF has an enviable reputation as one of Canada's best-run charities and has been recognized by third-party organizations such as the Financial Post and MoneySense for its effectiveness, efficiency, and results.  IDRF has also been blessed with outstanding leadership and governance, and has board directors who have been publicly recognized with Order of Canada, Order of Ontario, and the Queen's Diamond Jubilee Medal for volunteerism. Find out more about IDRF's programs for youth, and follow us on Facebook, Instagram  and LinkedIn. SOURCE International Development and Relief Foundation Click here to access RBC's profileClick here to access IDRF's profile...
2020-06-24
Lavazza Drive-In Film Festival Launches in Toronto July 20th
The ICFF, presented by IC Savings, and CHIN Radio/TV will host a new initiative this summer at Ontario Place, featuring an incredible line-up of the latest international films representing countries hardest hit by COVID-19.  TORONTO, June 24, 2020 /CNW/ - ICFF, presented by IC Savings, is teaming up with multicultural media company CHIN Radio/TV, in partnership with Ontario Place and the Embassy of Italy, to launch the "Lavazza Drive-In Film Festival". This exciting event, presented in collaboration with Rogers Communications and Christie Digital, will offer Canadians an opportunity to reintegrate into a social society while remaining physically distanced. The international film series running July 20-31, 2020, will feature a thoughtfully curated selection of works from some of the countries most affected by the global health crisis, and will revamp the most classic movie-going experience, transforming it into a contemporary film festival. A different nation will be represented each night at the Toronto landmark Ontario Place, including France, Spain, China, Russia, US, UK, Brazil, India and Canada, with a special "Focus on Italy" series, presented in collaboration with the Istituto Italiano di Cultura a Toronto. A portion of ticket sales will go to the Canadian Red Cross to assist with COVID-19 relief efforts. After months of isolation, this event will provide Canadians the perfect opportunity to engage with the community once again, in a safe and physically-distanced manner. While restrictions remain in place, the Lavazza Drive-In Film Festival offers families a safe and comfortable entertainment experience, as we navigate our new social reality. To eliminate concerns over large crowds at concession stands, the Festival has partnered with sponsor Pizza Nova to offer contactless delivery of snacks directly to vehicles. Every evening, the audio of the presentation and the film will be broadcast live on Radio CHIN (AM 1540). A portion of ticket sales will go to support AiutiAMO l'Italia, an initiative launched by the Italian Embassy in collaboration with the Canadian Red Cross. The campaign aims to assist the Italian Red Cross in their efforts to combat COVID-19. Each evening of the Festival, a feature film will be preceded by live and live-streamed interviews and Question & Answer sessions with actors and directors, as well as short film presentations. The full programming schedule will be announced in the coming days. Visit www.icff.ca or call 416-893-3966 for ticket information. SOURCE Italian Contemporary Film Festival ...
2020-06-23
San Francisco 49ers and Manscaped Announce Exclusive Multi-year Partnership
The San Francisco 49ers and MANSCAPED, the leader in male below-the-waist grooming and hygiene, announced on Tuesday an exclusive multi-year partnership naming MANSCAPED the Official Below-The-Waist Grooming Partner of the San Francisco 49ers. Extending well beyond keeping 49ers players on top of their grooming game, this dynamic sponsorship entails highly curated brand integrations as well as surprise and delight elements that will enhance the fan experience."Anybody who followed our thrilling run to the Super Bowl last year knows that the 49ers are comfortable with close shaves so MANSCAPED will be a welcome addition to the 49ers family," said Kevin Hilton, 49ers vice president of corporate partnerships. "MANSCAPED is changing the game of personal hygiene for men everywhere, and we are proud to partner together to highlight their brand with relevant connections to our fanbase."The center of the collaboration will come to life at Levi's® Stadium, the acclaimed home of the 49ers located in the heart of Silicon Valley. Recognized as one of the world's foremost technological innovators among sports and entertainment venues, Levi's® Stadium will provide the perfect platform for an array of MANSCAPED brand integrations with the 49ers. Additional information on in-stadium placements and other promotional initiatives will be announced in conjunction with the team's marketing plans for the 2020 NFL season."With dozens of diehard 49ers fans at our company, and as a lifelong fan myself, it is safe to say that we couldn't be more excited about this partnership," said Ryan Fiore, MANSCAPED's vice president of marketing. "MANSCAPED and the 49ers share the same passion for connecting with fans in an authentic, memorable and lasting way. We look forward to further exploring this like-minded vision together."This partnership follows MANSCAPED's recent announcement of the brand's multi-year exclusive sponsorship with UFC®. These high-profile partnerships are a testament to MANCASPED's dedication to carefully seeking out only the best partners in order to develop meaningful and mutually beneficial relationships that strategically elevate both parties.Click here to view Manscaped's profile....
2020-06-16
DAZN and autoTRADER.ca Announce Advertising Partnership in Canada Ahead of Premier League's Return
  INTEGRATED AUTOTRADER.CA SPONSORSHIP OF PREMIER LEAGUE ON DAZN MARKS FIRST-OF-ITS-KIND DEAL FOR THE STREAMING SERVICE IN MARKET TORONTO, June 16, 2020 /CNW/ - DAZN Media North America, the sales and partnerships division of the world's leading sports streaming service, announced an exclusive, first-of-its-kind deal with autoTRADER.ca in Canada - making the trusted auto expert the official automotive online marketplace and, as a result, the first brand to lock up category exclusivity on platform.  The partnership with autoTRADER.ca – which kicks off this season and continues through the entire 2020-2021 season – signifies the most integrated sponsorship to date for DAZN Media in the company's three-year history in the country. DAZN is the exclusive home of Premier League in Canada, and the autoTRADER.ca integration will live as a video ad across every single game, from this season's highly anticipated return on June 17 to next season's conclusion in May 2021 – totaling 472 matches in all. This marks the first time any brand has activated across every single game of an entire season of any sports league on DAZN in Canada. Select fixtures each week will also feature autoTRADER.ca-sponsored half-time coverage, which not only marks the first-ever branded half-time sponsorship of any sport for DAZN Canada, but also the first time a brand has been integrated into a live event in multiple formats. Additionally, autoTRADER.ca advertising appears in DAZN's cinematic lookback series COUNTDOWN: PREMIER LEAGUE – an original show that premiered on DAZN on June 14 and recaps the biggest headlines to date of the 2019-2020 season to help fans get caught up before kickoff. "It's great to have autoTRADER.ca on board as our exclusive always-on media partner across DAZN's coverage of the Premier League in Canada," said Michael Mobley, Vice President of Media Sales in North America for DAZN. "We collaborated with them to curate this first-of-its-kind sponsorship across multiple touch points and look forward to integrating autoTRADER.ca during key timeframes across every single live broadcast of the Premier League this season and next on DAZN." "As the number one automotive marketplace brand in Canada, autoTRADER.ca has a history of embracing innovation and new media opportunities. As technology and consumer behavior evolves, being adaptive is part of how we maintain market leadership, and this new partnership with DAZN continues this tradition," said Ian MacDonald, Chief Marketing Officer of TRADER Corporation.  DAZN's acquisition of the exclusive rights to Premier League last season cemented the platform as the home of football in Canada, where DAZN subscribers enjoy exclusive access to not only Premier League, but Champions League and Europa League as well, amongst other soccer leagues and other sports including NFL, rugby, and boxing. Canadians can watch DAZN anywhere on any device, including smart TVs, PCs, mobile phones, tablets and game consoles. New subscribers can download the app and/or sign up at www.DAZN.ca for a one-month free trial; after that, DAZN is just $20/month or $150/year. ABOUT DAZN: Globally, DAZN is a live and on-demand sports streaming service created by fans, for fans, that is leading the charge to provide access to sports anytime, anywhere. DAZN guarantees affordable access to all the service's sports on connected devices including smart TVs, smartphones, tablets, games consoles and PCs. DAZN launched in Canada in July 2017 with a host of sporting rights and is currently also available in the U.S., Italy, Germany, Switzerland, Austria, Spain, Japan, and Brazil. DAZN remains the only place for Canadians to watch every single live NFL game, and is the exclusive home of RedZone. DAZN is also become the exclusive home of Premier League, UEFA Champions League and Europa League as well as the International Champions Cup, and offers MLS Live, MLB Network, Six Nations Rugby, boxing, MMA, cricket, and much more live and on-demand.  About TRADER Corporation:TRADER Corporation is a trusted Canadian leader in online media, managing automotive consumer marketplaces. The company's primary online destinations include autoTRADER.ca and autoHEBDO.net. autoTRADER.ca offers the largest inventory of new cars and used cars in Canada, available via its website and mobile applications. Visitors buy or sell cars, trucks or other motorized vehicles quickly, easily and conveniently. Buyers can search based on vehicle model, make, color and geographic location to find the deal that is right for them. Follow autoTRADER.ca on Facebook, Twitter, Instagram, and on YouTube. SOURCE DAZN Click here for Autotrader's profile. ...
2020-06-12
Justin Rose, wife, announce sponsorship of new women’s golf series
A new series of women’s golf tournaments is starting this month, and Justin Rose and his wife are the driving force behind it.The 2013 U.S. Open champ announced The Rose Ladies Series and its seven-tournament schedule for British women professionals will begin this month in England. Rose and his wife, Kate, are sponsoring the series.The first event is at Brokenhurst Manor Golf Club in the United Kingdom on June 18. The final event is July 30-31 at a course to be determined. One of the venues on the schedule is Royal St. George’s, which was set to host the 2020 Open Championship next month before it was canceled due to the coronavirus pandemic.According to The Telegraph, the Roses are contributing £35,000 for a series purse and all seven venues are allowing players free of charge (although golfers pay an entry fee that goes toward the purse). No fans will be allowed.While the PGA Tour returns this week for the Charles Schwab Challenge at Colonial in Fort Worth, Texas (and the Korn Ferry Tour at TPC Sawgrass), other pro tours are still weeks away. The European Tour and LPGA have their first tournaments at the end of July, but the Ladies European Tour doesn’t resume until mid-August.“I am sad that the Ladies’ European Tour has been suffering so badly,” Justin Rose said. “To me, this seems somewhat unfair my wife Kate and I felt there was an opportunity to step up and help. The prize money is modest because it is me throwing in some money and then the ladies are paying an entry fee and being able to play for a pot. We wanted to give them the opportunity to play and to be ready for when the opportunities arise later in the summer.”Article by Josh Berhow as posted on Golf.com...