Monster Energy and Dorna Sports extend sponsorship agreement
Posted on May 18, 2021
 


A multi-year contract extension confirms the future of a longstanding partnership for MotoGP™ 

Dorna Sports is delighted to announce an extension to its partnership with Monster Energy, with a new multi-year agreement confirming the future of the longstanding collaboration. Monster will therefore continue to be a title sponsor of two Grands Prix, as well as enjoy a continued presence at a number of other Grands Prix. Monster will take top billing at two Grands Prix in 2021: the Gran Premi Monster Energy de Catalunya and the Monster Energy British Grand Prix. The iconic M first took centre stage at the French Grand Prix at Le Mans in 2010 and more recently at the Catalan Grand Prix in 2014. It has since remained an integral part of the race weekend in Barcelona, which is one of the biggest events on the calendar. In 2021, the British Grand Prix becomes the latest blue riband event with Monster as title sponsor, beginning a new chapter in the marque’s collaboration with MotoGP™.  Monster Energy have been a vital part of the MotoGP™ paddock for many years as a title sponsor for both events and teams, in addition to a portfolio of different Monster Energy riders throughout the Grand Prix classes. Two more events under the Monster banner in 2021 ensures the brand will remain one of the most important presences in the World Championship for many years to come. 


Source: https://sponsorship.org/monster-energy-and-dorna-sports-extend-sponsorship-agreement/
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Monster Beverage Corporation
Dorna Sports
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