ESE Entertainment Announces NHL Superstar Evander Kane as Brand Ambassador
ESE Entertainment Inc. (TSXV: ESE) (the "Company" or "ESE"), is excited to announce that it has signed Evander Kane ("Kane"), professional hockey player for the San Jose Sharks of the National Hockey League ("NHL"), as a global ambassador for the Company's Esports brands.
As a brand ambassador and shareholder of ESE Entertainment Inc., Kane will help support ESE's growth and success while partnering with ESE's various Esports brands. Kane will attend ESE live activations throughout the year, and challenge other NHL players to team play with the Company's Esports teams or partners. Kane's participation is anticipated to be live streamed publicly. Kane will also contribute to building out the Company's professional player and influencer roster.
"We are excited to announce this strategic relationship and welcome Evander Kane into the ESE family" said Konrad Wasiela, CEO of ESE. "As a globally recognized athlete and an avid gamer who was featured in NHL video games, Evander is a perfect fit for us. With a growing roster of gaming influencers and esports professional athletes, we are very happy to add a star athlete to our roster."
"ESE is a fast-growing company with esports brands in Europe and across the world. As a brand ambassador of ESE, I look forward to helping expand the business through my network and experience," said Evander Kane. "In addition, I'm excited to create content and increase my exposure to the streaming and gaming sectors, both of which are growing rapidly."
Evander Kane was selected fourth overall in the first round of the 2009 NHL Entry Draft by the Atlanta Thrashers. Internationally, Kane has won gold medals with Team Canada at the Ivan Hlinka Memorial Tournament and World Junior Championships. Evander's favorite video game is FIFA.
ESE Entertainment's diverse platform of gaming assets allows the Company to create reach. With a key focus in Europe, ESE powers a significant platform which is lucrative to advertisers.
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