SGI Marks 75th Year with $125,000 Sponsorship of Canadian Red Cross

Posted on Dec 17, 2020 by Brad McCabe

SGI is celebrating 75 years of operations. The celebration has led to generosity as SGI is presenting a $125,000 sponsorship to the Canadian Red Cross.

As part of the sponsorship, SGI will provide $25,000 to the provincial branches of the Canadian Red Cross in each of the five provinces where SGI CANADA operates (Saskatchewan, Manitoba, Alberta, British Columbia, and Ontario). The funding will be used to assist in disaster relief efforts by the Canadian Red Cross. In addition, SGI is also providing an opportunity for the Red Cross to access a list of SGI volunteers to assist with disaster efforts under the Red Cross’ Ready When the Time Comes program.

“Supporting the communities where it operates is a core value for SGI, and philanthropy is part of the company’s DNA,” said Minister Responsible for SGI Don Morgan. “The Canadian Red Cross is dedicated to improving the lives of people who have been affected by disasters, and we are proud to support their efforts.”

Through a network of volunteers, the Canadian Red Cross helps those affected by a personal disaster such as a house fire, or large-scale disasters such as a forest fire or flood. Depending on the need, the Red Cross may assist with shelter, food, clothing, and other supports to those displaced by a disaster.

“This generous contribution will help a lot of people in the wake of a disaster, whether that is a house fire or after a large-scale emergency,” said Melanie Soler, Canadian Red Cross Vice President of Emergency Management. “SGI has been a great partner with the Canadian Red Cross in Saskatchewan, and we are very grateful for the extension of its support of our emergency management program across Western Canada and in Ontario.”

In the origins, 75 years ago, SGI began as a small government-owned company operating out of a single office in the Saskatchewan Legislative Building. Today, SGI is a strong presence in the Canadian insurance industry that also serves customers in British Columbia, Alberta, Manitoba, and Alberta.

Article by Rory McGouran as posted on

Canadian Red Cross